If you are looking for sustainable and breakthrough business growth –you must follow the divine principle of Vishnu- Preserve the core.
When it comes to business growth, Vishnu, the God of preservation, has some solid advice. According to Vishnu, the key to sustainable growth lies in preserving your core. Now, I know what you’re thinking. “Preserving my core? But what about all those fancy new ideas and strategies I’ve been cooking up?”
Fear not, my friend. Let’s break it down into four simple steps, and you will see the eternal light !
1) Manage the present situation and retain your competitive advantage.
Think of it like a game of chess. You may have your sights set on the endgame, but you can’t forget about the pieces on the board right in front of you. Manage the present situation, and don’t let your opponent (or competition) get the upper hand.
Remember, any competitive advantage is like having two birds in the hand. Keep a tight grip on what you have.
2) Take care of your key products, people, and customers.
Think of your key products, people, and customers like your favourite pair of socks. You know the ones I’m talking about. They’re the ones you wear on important days, the ones that always make you feel confident and secure. Your business’s key products, people, and customers are just as important.
Guard them with your life. Give them the love and attention they deserve.
3) Focus on the small minority that gives disproportionate results.
Pareto’s 80/20 rule tells us that 20% of your customers will give you 80% of your sales, 20% of your employees will be responsible for 80% of your results, and 20% of your products will give you 80% of your profits.
These small minorities are the key to your success. Take care of them as if they are your own sons-in-law and they will take care of everything.
4) Continuously work on cost reduction and margin increase.
Think of it like a diet. You don’t have to completely cut out the foods you love, but you do have to be mindful of what you’re putting into your body. Keep an eye on costs, and look for ways to increase margins. You may not see results overnight, but with a little discipline and persistence, you’ll start to see the benefits.
In conclusion, following Vishnu’s divine principle of preserving your core is key to achieving sustainable business growth. So manage the present situation, take care of your key products, people, and customers, focus on the small minority that gives disproportionate results, and continuously work on cost reduction and margin increase. And remember, it’s okay to have a little humour and wit along the way. After all, business growth shouldn’t be all work and no play. In conclusion, following the divine principle of Vishnu and preserving the core of your business is key to sustainable and breakthrough growth.
Remember, Vishnu is the God of preservation, and by following his teachings, you too can achieve long-term success in your business endeavours.
So, take care of your core, and the universe will take care of the rest.
About the author: Hemant is the Founder & CEO of branding and marketing firm ”Neeti Brand Accelerator” in Mumbai. He is a brand strategist and has worked with more than 150 brands during last two decades. He is also mentor and coach to SMEs and startups. You can contact him at firstname.lastname@example.org